Instructor
Marcia Zidle
How marketable are you in this constantly shifting workplace? How prepared are you for the changes that are occurring in your organization? Have you recently thought about your brand, or do you even have one?
A career brand conveys your identity, your distinctiveness and your capabilities as a high achieving professional and leader. It communicates the value you offer to present and future employer. A strong brand generates interest, open up doors and builds your reputation. A weak or wrong brand prevents you from achieving your career goals and having the impact you want.
This webinar will focus on these three areas of Career Upskilling For The Changing Workplace:
If you are concerned about your career satisfaction and success, as you should be, then take complete ownership of it. The benefit of effective career upskilling is to put you in the driver’s seat of your professional and managerial career.
Most people forget they really have two jobs. The first is to do what they get paid to do and do it well. The second is to do what’s necessary to ensure their long-term professional or leadership success. Let's admit it - most of us are on cruise control! Then suddenly we realize our brand, and possibly our career, may be in jeopardy. All of a sudden, we're scrambling to do something fast!
Are you someone who thinks career branding is not for you because it’s all about promoting or tooting your own horn? However, think of it not as self-promotion, but as educating people about who you are and what you have to offer.
Or you say to yourself, branding is for products. You’re not a “brand,” you’re a person, right? You may not like to think of yourself as a “brand,” but you do already have a brand, whether or not you choose to take control of it.
To stay competitive in this very changing workplace, whether you’re a highly talented professional, manager or leader, you need to regularly conduct a career assessment no matter how well or how confident you are that things are going according to plan. It is far too easy to put your career on autopilot and then suddenly realize you need to do something.
Therefore, make sure your career goals are not stranded on an island called, “Someday I’ll”. Rather, take action now by attending this webinar where you will learn the smart career upskilling strategies so that you will always be investing in your future.
In this highly interactive webinar, you will learn career upskilling strategies that will help you develop career resilience - the ability to ride the waves of change and continually invest in your career future. The objectives are:
